Responsible for specific-sport marketing and branding to increase awareness and attendance of our 21 sports as well as the athletic department through, but not limited to:

• Branding
• Stratetgic placement of billboards/radio and TV commercials
• Promoting ticket sales
• Maintaining/creating unique content for Facebook

The marketing department is commissioned to ensure that a fans' experience at Louisville athletic events are exciting and memorable through in-game promotions (halftime messages), video board montages and much more.